The Publishing section is about writing and sending posts: an editor with Telegram-style formatting, media and albums, preview and publishing right now. The editor opens from the queue, the timeline or the channel card.
The post editor
Text is formatted the same way as in Telegram: bold, italic, underline, strikethrough, spoiler, code, quotes and links — with a live preview next to it. The draft saves itself a couple of seconds after an edit: no need to remember a button. The length limit is 4096 characters, or 1024 with media attached; the counter turns red as you approach the boundary (Telegram still gets the last word anyway).
Media
- photos — up to 10 MB;
- videos, documents, audio and other files — up to 50 MB;
- adding — by picking a file, dragging and dropping, or pasting an image;
- removing — with a confirmation; a stray file will not slip into the publication.
Albums and captions
Two or more files in one post are published as an album — up to ten images or videos, as Telegram allows. Each file can carry its own caption, and each caption has its own character counter.
YouTube links
A YouTube link can be added as a separate attachment: the address is verified on the server and normalized, and in the editor the link shows as a card with a thumbnail and the title. An address that is not a YouTube link is rejected. On publishing, the link goes out as a separate message so that Telegram shows the built-in video preview.
Previewing to yourself
Before publishing, a post can be sent to yourself — into a chosen channel connected through a personal account, labeled “Preview — {channel}”. This shows how the post will look to subscribers: text, single media, an album or link cards. The channel choice is remembered, so the next preview is one click away.
Publishing
- Publish now — the post goes straight to its channel, and optionally to additional channels too (cross-posting); each channel is handled independently;
- Silent delivery — without push notifications for subscribers;
- Content protection — forbid copying and forwarding (for channels connected through a bot);
- Auto-pin — pin the last published message;
- The “ad” mark — when the post is an advertisement.
What happens after publishing
A post record is created for each channel: the text, the publish time, the views (zero at first). The queue marks the item published, the channel gets a real-time update, and the post appears in the channel’s content and in the timeline.
When something goes wrong
If delivery to one of the channels fails, the rest still get the post — one channel’s failure does not stop the others. If delivery failed everywhere, the draft stays in the queue in its place and nothing is lost — you can retry.
What is next
How a post travels from idea to publication is in the Content Queue section, and how to publish without manual work in Scheduling.